Global advertising spend for 2012 is expected to near $486 billion with digital advertising comprising about $85 billion. As digital advertising spend and the number of digital advertising mediums grow year over year, decision making around investments; tools; partners; and customer behavior becomes increasingly complex.
Our long history of working with suppliers of products and service in rapidly evolving markets, combined with our experience in both traditional and digital advertising industries forms the foundation of our Digital Marketing Strategies Practice.
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