The success of a business solution, no matter how brilliant or innovative, depends heavily on how it is brought to market. Great products and services are the foundation. But choosing the right partners and structuring effective sales channels- to generate demand, customize approaches and integrate solutions into customer environments- is equally important. These challenges are becoming increasingly complex as technology and telecommunication industries evolve to a services model.
Edge Strategies has developed research methodologies and frameworks to help our clients build and optimize traditional and emerging partnerships across the full Cloud Market Ecosystem.
